Cannot install Avast Free on Windows 10 in a clean install after download

I have downloaded Avast Free on a Windows 10 laptop.
When I try to install it, I get a message saying that the version is incompatible with the OS and to contact the software supplier.
Windows Defender is disabled, and I have disabled the anti-virus running.
How can I install Avast?
Thank you for your help.

  • OS…? (32/64 Bit…? - which SP/Build…?)
  • Other security related software installed…?
  • Which AV(s) did you use before Avast…?

How to Successfully Install Avast: http://goo.gl/VLXde